LinkedIn Live: The Top 5 Strangest Narratives of All Time

In this special Halloween edition of LinkedIn Live, Dan Patterson, Sr. Director of Content & Communications at Blackbird.AI, explored five of the strangest narratives ever told, revealing how emotion, identity, and algorithms transformed unbelievable stories into powerful forces that influenced behavior, shaped perception, and challenged the very concept of truth itself.

Blackbird.AI

By Blackbird.AI and Dan Patterson

When the World Believed the Impossible

From viral hoaxes to global conspiracies, strange stories have always found ways to spread. Some entertained, some confused, and others shaped real events in surprising ways.

In this Halloween special, Dan Patterson guided viewers through five of the strangest and most fascinating narratives of all time, exploring how these stories move through digital ecosystems and how narrative attacks can lead to real-world consequences for organizations, markets, and institutions.

While playful in tone, the session highlighted a serious reality: the same viral mechanics that make a meme go global are being used to manipulate trust, influence audiences, and drive behavior.

“These stories might sound silly at first,” Dan said, “but the narrative attacks behind them are real. They shape perception, they move markets, and they’re happening every single day.”

WATCH: LinkedIn Live — The Top 5 Strangest Narratives of All Time

These are the five narratives that stand out as among the most unbelievable yet revealing examples of how stories evolve, spread, and take hold in the digital age.

Strange Narrative #1: Birds Aren’t Real

It started as satire. A filmmaker held up a protest sign reading “Birds Aren’t Real” and claimed that all birds had been replaced with government surveillance drones.

Intended as a parody of conspiracy culture, the movement took on a life of its own online, proving how humor and shareability can give even the most absurd ideas traction.

“The premise was absurd, but it worked because humor travels faster than fact,” Dan explained. “Once people start engaging — whether they’re laughing or arguing — the algorithm doesn’t care. It just amplifies.”

The takeaway: parody can quickly evolve into propaganda when engagement metrics reward emotion over accuracy. Humor spreads faster than truth, and once a narrative reaches scale, intent no longer matters.

Strange Narrative #2: The Dead Internet Theory

This theory claimed that most of the internet’s users were no longer real, that bots and algorithms had taken over, and that governments or AI systems were fabricating content to shape perception.

Originating on fringe forums, it spread rapidly across social platforms as users noticed repetitive posts and AI-generated content.

“What makes the Dead Internet Theory so fascinating,” Dan said, “is that it blends a real concern — automation and AI — with paranoia about control. When everything starts to look synthetic, people begin to doubt what’s real at all.”

The lesson: when people begin to doubt the authenticity of what they see online, credibility collapses. In a world of automation, authenticity and transparency are critical to maintaining trust.

Strange Narrative #3: The Flat Earth Resurgence

An ancient myth returned in the digital age. What began as scientific denial evolved into a community movement defined by identity and distrust of authority.

“Flat Earth isn’t about geography,” Dan said during the session. “It’s about identity. Believing in it gives people belonging — it’s rebellion wrapped in community.”

“Do your own research” became a rallying cry that often meant validating existing beliefs instead of seeking truth.

The takeaway: The revival of Flat Earth demonstrates that once a belief becomes part of a person’s identity, facts alone cannot undo it. Truth must be paired with trust, engagement, and transparency.

Strange Narrative #4: The Moon Landing Conspiracy

One of humanity’s greatest achievements became a decades-long debate. Some claimed NASA staged the moon landing on a Hollywood soundstage, pointing to lighting anomalies and camera angles as “proof.”

“The moon landing conspiracy shows how easy it is to turn fact into fiction with just the right framing,” Dan said. “You don’t have to invent evidence — you just have to rearrange it.”

The theory endured not because evidence was lacking, but because selective storytelling made ordinary details look suspicious.

The lesson for organizations: perception can be shaped by how information is framed. In an era where presentation often outweighs context, clarity and proactive communication are essential.

Strange Narrative #5: The Lizard People Theory and the Mexico Alien Mummies

The Lizard People theory claimed that global leaders and celebrities were reptilian shapeshifters secretly controlling humanity.

While the idea sounds implausible, it gained momentum because it offered a simple explanation for complex global frustrations. Emotional resonance outweighed logic, and community belonging replaced factual grounding.

“In every strange story, there’s a kernel of something emotional,” Dan noted. “People share what makes them feel seen — even if the story itself is ridiculous.”

Then, in 2023, two alleged “alien corpses” were presented to Mexico’s Congress, sparking worldwide attention. Scientists quickly debunked the claims, but the event showed how official platforms can give false narratives unearned legitimacy.

The takeaway: narrative attacks often borrow credibility from trusted institutions or voices. Even well-meaning organizations can inadvertently amplify false or manipulated stories if verification steps are skipped.

The Way Forward

The stories featured in this session may sound lighthearted, but they highlight how quickly modern narratives can evolve and influence real-world outcomes. Even the most unbelievable ideas can gain traction when emotion, identity, and repetition converge in the right digital spaces.

“Every narrative starts small,” Dan said. “It begins as a post, a meme, or a joke — and before you know it, it’s shaping how people think about truth, institutions, and even reality itself.”

For communicators, policymakers, and business leaders, understanding how narrative attacks form and spread is now essential. Recognizing the early signals, providing context, and maintaining trust are key to staying ahead when narratives begin to shift public perception.

“Narrative intelligence gives us the ability to see these stories as they form — not after they’ve already done the damage,” Dan explained. “It’s about context, timing, and understanding the emotional mechanics of how information moves.”

Narratives spread fast, but with narrative intelligence, teams can recognize emerging stories early, understand their intent, and add clarity before they spiral out of control.

Watch the full session: LinkedIn Live — The Top 5 Strangest Narratives of All Time

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Dan Patterson

Dan Patterson
Head of Corporate Communications

Dan Patterson is a strategic communications leader driving impact at the intersection of artificial intelligence, cybersecurity, and media. At Blackbird.AI, Dan leads communication and content strategy that breaks down complex AI and cybersecurity concepts for diverse business audiences. Prior, he was the national tech correspondent for CBS News.

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