Narrative Attack Influence Ops Playbook: What Comms, Public & Government Affairs Leaders Must Know

In this session, Blackbird.AI’s director of national security, Larysa Lacko, who spent eight years at NATO HQ leading the Information Environment Assessment team and advising senior leadership on countering disinformation, joins Franky Saegerman, former head of digital insights & social media at NATO with 30 years of service, and Eileen Sheil, assistant vice provost of communications and public affairs at Weill Cornell Medicine, to examine how narrative intelligence and social listening combine to create a modern cognitive defense capability. In this session, they cover how narrative attacks manifest, the risks leaders must communicate internally and/or externally and what it takes to build a resilient cross-sector defense strategy.