Ambassador Douglas Lute, former U.S. Permanent Representative to NATO and retired Army Lieutenant General, shares his unique insight into the rise of hybrid threats, attacks that fall short of conventional warfare but can destabilize nations, corporations, and individuals. Drawing on his national security experience across multiple administrations, Lute explains how NATO first began grappling with narrative warfare and why tools like Blackbird.AI are critical today. As narrative attacks surge in frequency and sophistication, Lute underscores the importance of AI-powered solutions to detect, assess, and ultimately prevent disinformation campaigns and influence operations that threaten global stability.